This podcast takes place at the Renewable Energy World Conference in Austin, Texas. Billed as one the largest renewable energy conferences in the world, there were over 4,000 professionals promoting everything from solar energy, to wind power, to biomass, to geothermal, to ocean power, to biofuels and more. The future definately looks bright. However, with all the choices we have today, less than 7% of our energy consumption is in renewables. Women of green, we need to change that. And change that now. Fortunately, my guest is on it. She's a female force helping to move the needle in solar energy. Nancy Hartsoch is a Vice President at SolFocus, a company that developed concentrator photovoltaic technology that allows for low-cost, clean energy that is scalable and dependable. In my interview with her, we talked the many choices on the market today and what the main deterrents are for ordinary people to get going with renewable energy. This woman is smart. So listen up!
About my guest: Nancy Hartsoch is Vice President of Marketing and Sales for SolFocus, with responsibility for global marketing and sales activities in North America and the Rest of World territories. She joined the company in late 2006. Prior to joining SolFocus she was CEO of Pacific Technology Group which she co-founded in 1994 in partnership with Taiwan-based Acer Labs Inc. (ALi) to provide marketing, sales, and applications engineering to launch an existing product line into the global market. She began her technology marketing career at American Microsystems, Inc. Nancy is also the Chairperson/Director of the CPV Consortium, a global industry organization of companies in the Concentrated Photovoltaic (CPV) industry. She received her BA and MBA from San Jose State University.
Nancy's links:
- SolFocus website – http://www.solfocus.com/en/index.php
- Sustainability post – http://www.solfocus.com/en/sustainability/
- Videos – http://www.solfocus.com/en/news-events/video.php
- Images - http://www.solfocus.com/en/news-events/logos-images/index.php
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Women With Wings Coaching, For Women Who are Ready to Fly
Mind Over Markets, A Strategic Green Marketing Communications & Design Company
Green Marketing Blog, Effective Messaging for the Maturing Green Market
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